Nibbling on Some Apps: Summer 2011

by Emily on July 14, 2011 · 3 comments

in Resources

You know Mouth of the Border is crazy about apps and any sort of technology that helps people enjoy or learn more about food and cocktails. I frequently get to advise companies on their apps as they're building them, which is work I really enjoy. I shared this obsession with you during our Eats & Apps event back in February (produced with our friends Food+Tech Connect and The Noble Rot) and we were all smiles when we worked with Conde Nast when Gourmet Live joined foursquare. I figured it was a good time to update you on my latest fave apps and sites. I've worked with some of these teams over the past few months advising them on user experience, content and social media strategies and am really excited that they're out in the wild for you to enjoy. [caption id="" align="alignleft" width="180" caption="Daily Gobble"]dg logo[/caption] Apps: Daily Gobble Daily Gobble is a deal site for NYC restaurants. With all of the daily deal sites out there, it's really hard to get me to download another one. The three main things in my mind that make Daily Gobble different than some other deal apps out there are: A) You can use a deal over and over again until the restaurant decides to end the deal. So, if there's some great place you love by your office, BAM, 20% (or whatever the deal is) off lunch every day. B) You don't have to show your app or a coupon to anyone at the restaurant or explain what you're trying to do. You take a picture of your receipt, upload it to the app and get your discount back (via Paypal) within 1 hour. You can also accumulate cash back in your account and request a paper check once you have more than $10 in the account. C) On the business owner side, you don't have to do anything. Customers come in and out and they may be using Daily Gobble, but you and your staff don't have to know any discount code, check expiration dates or any of that. If you like eating and you like saving money, click the Daily Gobble logo up there to download the iPhone app (download Android and Blackberry versions at http://www.dailygobble.com/). Other deal apps I like: Scoutmob Gilt City Swirl (for fashion deals) I have a few other new food apps I've been playing with lately that you might love as well. Martha Stewart Smoothies (iPhone and iPad): I love this app, and I don't even really care about smoothies. That's how great it is. The app gives you two sets of smoothie recipes as part of the purchase, and then you can purchase additional collections of recipes like "weight loss," or "detox." It's a beautiful app and it gives great information on the nutrional makeup of each recipe and why the ingredients were chosen. Eat Street (iPhone only): I love this app because I love food carts, and this lets me know what carts/trucks are in my area, wherever I happen to be at lunch or dinnertime. I've mentioned here that I'm doing social media for the Vendy Awards, and this app is a great way to keep tabs on what trucks are doing. It doesn't hurt that this slick app was built by my friends at Invoke Media (creators of Hootsuite). Eat St. is a companion app to the new TV series on Food Network Canada. Websites: Gojee I first met team Gojee when they participated in our Eats & Apps event. At the time, the site was doing something entirely different involving telling consumers how healthy their groceries were. Since then, they've made quite a pivot and I think what they're providing now is way better than before. Gojee is now an awesome recipe recommendation engine that allows you to enter the ingredients you have (or are about to buy at the store) and also to enter what you dislike/are allergic to. There are other recipe recommendation engines out there but, again, these guys are doing something unique. They're pulling recipes from the sites of a select group of bloggers rather than a proprietary database or generic aggregation engine. I like this for a few reasons. One, I love that the site helps drive traffic to talented bloggers' sites, so they get credit for their work. Two, it's really fun to play around and enter what's in my fridge to see how the results change. Right now, Gojee also has a partnership with local grocery chain D'Agostino's that allows you to link up your rewards card. This allows the site to automatically generate suggestions for you without you having to do a thing. They hope to expand to many more stores if the functionality proves to be popular.

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That's it for now. I'm always playing with new apps, seeing what's out there. I'd love to hear from you about your newest favorites in food apps and websites. Let me know in the comments if you have favorites or if you play around with any of the sites/apps mentioned here.

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  • http://nichellestephens.com Nichelle Stephens

    Emily, you should check http://FeastUpon.com which delivers to Brooklyn. Also check out Pepperplate which creates shopping lists and has a menu planner for iPad http://www.pepperplate.com/

    • http://www.mouthoftheborder.com emilyspearl

      I have heard good things about both but will check them out more closely
      now. Thanks, Nichelle!

  • http://nichellestephens.com Nichelle Stephens

    Emily, you should check http://FeastUpon.com which delivers to Brooklyn. Also check out Pepperplate which creates shopping lists and has a menu planner for iPad http://www.pepperplate.com/

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